It has been a successful 2023 for SumsureIQ and we thank all our employees and our clients for the trust you put in us. We will continue to provide top quality market research reports, data and insights to make it even more successful in 2024!
SumsureIQ has the complete view of the retail market and consumer behaviour and we have monthly data from January 2021.
In 2023, we collected over 1,000,000 lines of data every month on over 70 categories and segments in Food, Non-Food, Alcoholic and Non-Alcoholic Beverages across all the 16 regions and 10 channels/ storetypes in Ghana .
This is a MASSIVE amount of data to analysis any type of KPIs or performance indicators of your choice to make an informed and strategic decisions about your brands and categories performance.
Below, you will see the annual SumsureIQ’s Brand Performance Tracking Index for 2023 (Issue 4). This shows the Top 10 Manufacturers/Companies/Suppliers and brands Ghana based on value spent in 2023.
We will ensure that 2024 is even more successful and we hope you will join us on this exciting and insightful journey for your brands.
All the very Best wishes for 2024!
Your SumsureIQ Team.
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